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The Highest-Paid Athlete Endorsers, 50-26

The Highest-Paid Athlete Endorsers, 50-26   Need a halftime refresher? No problem! Here are numbers 100-76 and 75-51 of the countdown thus far. This week we keep the countdown rolling with numbers...

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Top 100 Highest-Paid Athlete Endorsers of 2013

  In 2013, these 100 athletes brought in a total of over $772 MILLION in athlete endorsements. This accounts for over 70% of the estimated $1.1 billion spent on athlete endorsements each year. This...

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3 Techniques to Boost Fall Campaigns

As the endless days of summer are coming to a close, the changing leaves of fall are upon us. Fall means more than apple cider and cooler weather. Fall brings the much anticipated football season, a...

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What Brands Can Take Away From the Ice Bucket Challenge

The crazy thing about social media is the amount of people that can be involved into a single conversation. Over the past few weeks, the #IceBucketChallenge has swarmed social media outlets in hopes of...

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NFL Watch List: 2014’s Top Rookies, Players, and Campaigns

The time has come; all fantasy football rosters are locked and ready to go. It’s officially football season. The NFL season beings with a bang tonight as the Green Bay Packers face the Seattle...

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